When reverse graffiti goes 360

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We recently did a reverse graffiti campaign in Manchester for the clothing label Duck & Cover.  We've done plenty of jobs in Manchester, so know some great spots to target.  Duck & Cover Reverse Graffiti Manchester

One of the additional benefits of using reverse graffiti is people are often unaccustomed to seeing adverts on the pavement.  As a result, they take pictures and share the experience on-line.  

This has been the case with an Email Marketer who saw our campaign whilst walking the streets of Manchester.  Jay makes some good comments about "Calls to Action", which should be something you consider when creating your designs.  You can read Jay's post here

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